How to write email marketing subject lines that get opened
From our previous article, "10 Proven ways to grow your email marketing list in 2023", we have seen how to build a quality email list. We have seen what must…
What causes email marketing messages to go to the spam folder?
There are Social Media platforms like Facebook, LinkedIn, TikTok, Instagram, and many more. There are also instant messaging apps like Telegram, Facebook Messenger, and WhatsApp. Do we still need to…
10 proven ways to grow your email marketing list in 2023
A computer engineer named Ray Tomlinson sent the very first email in 1971. The message he sent was just a string of numbers and letters that did not make any…
How to become a Self-Publishing author in Ghana–2
As discussed in the first part of this article, published last week, I mentioned that self-publishing is all about writing your book and publishing it yourself without involving any established…
How to become a Self-Publishing author in Ghana–1
Self-publishing is all about you writing your book and publishing it yourself, involving no established publisher. This way of publishing books has taken the world by storm - thanks to…
I have many social media accounts; do I still need a business website?
Welcome to 2022, where the average person has between five to eight social media accounts. These social media accounts are used by both individuals and businesses to promote their brands,…
Why do emails go to Spam folder?
This is a question I addressed extensively in my new book titled: "Digital First: The step by step employment guide for Digital Citizens." Anything that the email providers determine as…
Scam-baiting Case study: The Scammer in the refugee camp (Part 2)
At the end of Part 1, the bank requested for authentic documents. I contacted Wendy and she sent me the first three documents (Deposit Certificate, Death Certificate and Will Certificate).…
Scam-baiting Case study: The Scammer in the refugee camp (Part 1)
Scam baiting is a form of internet vigilantism, where the vigilante poses as a potential victim to the scammer in order to waste their time and resources, gather information that will be of use to authorities and publicly expose the scammer
Facebook Will: What Will Happen To My Facebook Account After I Pass Away?
This particular post is about Facebook platform. That feature on Facebook is called “Memorialization“. In short, you are creating a Digital Will for your Facebook account.
